Leadership

Vidya Manmohan

Country President, UAE

Vidya Manmohan is one of the few most awarded female Chief Creative Officers in the region with over 25 years of experience in leading global network agencies.

Today she’s known for creating her own version of a network agency that focuses on supporting talented women across the globe, whilst producing work for brands that lead by example.

She’s also celebrated for striking a balance between being fearless and humble at whatever she undertakes. Vidya walked out of the medical school gates to pursue a career in Advertising and switched from Art direction to Copywriting mid-way through a successful innings. In 2020, this mom went back to university to pursue her Masters in Digital Management whilst launching her own start-up.

Having resided here for over four decades, she proudly says, “I’m made in UAE.”

Her work reflects the pop culture around her and has bagged international awards, not only in the print and outdoor categories, but also in radio, design, digital, integrated and advertising for good. Vidya has also been on the jury of most International Advertising Festivals like the Cannes Lions, D&AD, One Show, New York Festivals, Clio, Adfest, Lisbon Advertising Awards, Loeries and the Young Guns to name a few.

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