Founder & CEO
UFZ Unifabz Pvt. Ltd.
Being a part of a defense family, Ekta, did her schooling from KVs across India and further pursued her Graduation from J&K University followed by MBA from Prestigious Symbiosis Institute of Management Studies (SIMS, Pune) and Pursued Entrepreneurships programme from IIM Bangalore.
She is a marketing and sales specialist with over 23 years of invaluable experience working worldwide with global brands in India and Southeast Asian countries. She has been a start-up specialist with proven track records of building out sales, marketing, sourcing, product, creative, and content functions. She has vast experiences working with schools and corporate uniforms end to end supplies with different service models.
She is an avid sportsperson and has represented the India National Team in both Basketball and Handball. She loves driving and has participated and successfully completed the Times Women’s Drive on 30th April 2017 and holds the Guinness World Record for the largest Women’s event – “Motor Sports”.
“Ekta shares a special bond of love and loyalty with stray animals and help them through her various charity work” Recently her work was acknowledged and appreciated by BBMP.
It was on the 30th of November 2018, when she knew she was finally ready to take the plunge. She knew she was moving out of the security of a salaried job & taking a risk by moving into taking on as an entrepreneur, but she was ready to build a company of own and today she is proud owner of brand UNIFABZ.
Reasons to start Unifabz:
· Experience in Apparels manufacturing
· To spend quality time with children
· The learning curve and confidence
· Motivation to do something different without corporate boundaries
Future Plans- A scalable, sustainable & profitable company.
The aim is to organize the unorganized uniforms sector. To make buying uniforms a smooth experience. I intend to build a smooth bridge between customer and product with the help of technology. A company that will empower women and create jobs opportunity for many.
ABOUT UNIFABZ (www.unifabz.com)
With the aim to change conventional uniforms into environmentally friendly ones. Unifabz is a B2B2C brand that plays an important role in converting the unorganized uniforms sector into organized retail and online experience for both customers and institutions. We manufacture and sell through our own Store and online platform. UniFabz is a one stop identity for all schools, colleges, and corporate requirements. It is a channel partner to many renowned schools and corporate houses for their head-to-toe supplies. Unifabz has its first 2000 sq feet flagship store at Yelahanka, Bangalore. Unifabz operates through both B2B and B2C models and intends to have pan India presence.
CSR ACTIVITIES SUPPORTED BY UNIFABZ
UniFabz is committed towards the welfare of stray animals and all earnings with our FB page “Book wrapping service” goes to feeding street animals and as donations towards animal shelters.
UniFabz is firmly dedicated towards EMPOWERING WOMEN status in society through raising awareness, training, and providing them employment opportunities. At present we proudly state that all of our employees are women who come from different layers of the society.
Unifabz, offers internships to school children from class 9th onwards, because we believe that there is no age to be an entrepreneur and to new learnings.
TAKE AWAY AS A FOUNDER
I would share my top three takeaways from my journey of founding and running our little B2B2C brand, Unifabz.
The right team: Entrepreneurship is tough and demanding, and there will be more rough days than smooth ones. Having the right partners and team members, working with whom will be pleasurable, will keep your motivations high.
If you're a solo-preneur, seek out and find a great #2 and #3 (do that even if you're not a solo-preneur, but the imperative is much higher if you're alone) for your business. Give them stock, give them your trust and make their journey above and beyond employment. They will be the people who you will hold your hand when the going is rough. And your wins will be their wins too!
Hold your vision and Keep learning: Believe in your vision. You may not have the perfect solution out of the door. Go back and tweak it. Track your data. Examine your hypotheses every single day to keep the belief in your solution. Don't be foolhardy in sticking with the original vision of your solution, but always remember why you started the business. Keep learning new tricks. That big problem that you want to solve - keeps chipping away at it and encourages your team to do the same.
Drop the label "woman": Yes, I am a woman entrepreneur, and I agree that my gender lends me certain characteristics which make me different from a male entrepreneur. But at the end of the day, I am just here to run a business and actualize a vision. The world is ready to give enough labels to you without asking. Don't bear this label as an extra burden in your journey.
· In 2019 – Top 10 most promising women entrepreneurs from Bangalore in a start- up category.
· Interviewed by Most popular stories and Brilliant Media – in 2020, Business Charcha in 2021
· Facebook Grant Recipient.
· Awarded Nationwide leadership award in business & corporate leaders UNDER 50–in 2021
· Indian achievers’ award 2021 for Emerging company presented to UNIFABZ
· Selected for “Goldman Sachs 10k women “at NSRCEL, IIM Bangalore, fully funded by Goldman Sachs
· Selected for “UN Women’s Industry Disruptor India 2020/21 Global Program” fully funded by European Union.
· MSME award for category –best enterprise textile year 2022
· Recommended by KSPC, Karnataka state pharmacy council for production, supply, and inventory management of their Uniforms.